Julie Meiler, its creator, founded the brand in 2006 a few years after the birth of her daughter Louise, her source of inspiration. Surrounded by her family, she initially launched a small line of children's clothing, which she then expanded from birth to 12 years old. Season after season, Julie creates very poetic and refined collections. A very Parisian universe where we find delicate prints, offbeat cuts, romantic lace or sparkling golden polka dots...
In 2011, Julie met Carine Enthoven , a stylist and fashion journalist with a passion for children's fashion. It is quite naturally that she joins the adventure and that the magic of a friendly love at first sight operates...
They work together and use their expertise to create a very trendy clothing line, in tune with the times. Their attention to detail and their sharp eye bring to the collections a recognizable style, combining delicate cuts and timeless pieces.